Google Buzz: Go beyond status messages. Share updates, photos, videos, and more at http://www.google.com/buzz (the Gmail widget will be gradually rolled out to everyone).
Buzz is a "mixture" of Twitter, FriendFeed and a little bit of Google Wave
@pkedrosky: "Rather than trying to scare Twitter by releasing a pointless/irritating me-too product, Google should just buy Twitter."
See how Buzz looks when "attached" to a Google profile, for example: Michael Arrington
How to turn off Buzz in Gmail
Go to Gmail - Settings (top right) - 'Labels' - you can show/hide the 'Buzz' from Gmail inbox.
Alternatively, search for "turn off buzz" in Gmail inbox view and you will find the link at the bottom of the page, next to "turn off chat".
Related:
If Google Wave Is The Future, Google Buzz Is The Present. TechCrunch.
Introducing Google Buzz
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